So you have this great idea and are convinced that you are
the right person to make it work. 75% of people starting
their own job are motivated by the idea of starting a new
career. The other 25% is made of unfortunate victims of
lay-offs or company restructuration. Those have less chance
of succeeding because success is first and foremost a matter
of attitude. Based on some studies, only 10% of people are
made to be an entrepreneur. Are you one of them?
Do you
know how to sell yourself? Do you know your market? Do you
have a good network of contacts? Can you handle the risk of
having no revenue for a while? These are all questions you
should ask yourself before making the big jump. The first
victim of building your own job is the revenue and this is
why 25% of people starting a new business fail the first
year. Those who don't make it are disorganized, unable to
sell themself or have a wrong evaluation of their market.
How to avoid these problem?
A good business plan is a must before you start anything.
The plan will give you the potential of your idea, the
objectives to obtain and follow, and the direction you want
to take. Be honest with yourself while building your plan.
For example, do you start your business to make more money
than before, to have more free time, or to make extra money
while keeping a regular job? This will all lead to different
objectives and different directions. Once your business plan
is written, stick to it!
Your business plan will also make you discover your
strengths and your weaknesses. This is important for the
next advice: do not try to do everything by yourself. Do not
hesitate to hire someone for tasks you're not good at.
You're not good with numbers? Then don't waste your time
doing your own accounting. You know nothing in PhP? Sub-contract
a programmer. This way you will put all your energy into
what you're good at. This will also help you to focus on
your core business which is very important.
Network. This is also very important. Let people know you
exist. Participate in forums, conferences, associations,
events. Be eager to learn; the more you know, the better you
are. Take the time to follow courses, read, ask questions.
Work. It may sounds obvious but believe it or not a lot
of people think they only need a good idea or follow the
steps of a 'get rich quick' scheme to succeed.
Unfortunately, it doesn't work like that. The only 'get rich
quick' schemes that I know are winning the lottery or
inherit from a rich parent. If you want to succeed in your
business you have to be prepared to work. Even if your
objective is to have more free time to spend with your
family, as paradoxal as it sounds, you will have to work
more to succeed at working less ;-)
Be prepared to spend money. You have to invest in your
business to make it work. It goes from a good computer,
office supplies, and other equipments related to your
business to publicity, exposure and marketing strategies.
The good news is that, as an entrepreneur, most of your
expenses are tax deductibles. Ask a good accountant about
this.
With all that in mind do you still think you are made for
having your own job? I hope so because there is nothing like
being your own boss while doing what you love and turning
your hobby into a cash machine